Target Audience

 Target Audience

Genre

The target audience for my group's opening title sequence would revolve around people that are interested in action and crime film movies. 

Crime film is a genre that revolves around the actions of a criminal. Our main character is very good with computers, and is into various forms of hacking and manipulation through the use of technology. This would be relatable to people that are into the use of technology. This movie's genre could also be thriller, as it makes you wonder, 'what will happen next?' There is also a heightened sense of anticipation, suspense and surprise. 

Demographic

The film would also be targeted towards teenagers and young adults. This is because the film centers around a university student who has to do criminal deeds using technology to make money. This is relatable to a lot of working class teenagers and young adults as they can relate to the struggle of trying to get by. Young boys who are into video games would also be interested in this film because this story revolves around computers and programming. Also, more heterosexual males would want to watch this because the tech industry is dominated by straight men.

Psychographic Profile

People who are considered 'nerdy' or 'geeks' would be a profitable audience to market towards. This is because they are stereotypically more into coding and hacking. People who want to make money through working with computers would be marketed towards as well.